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Date: November 2002 - Prima
“How a trip to the dentist can make you look 10 years younger”

Date: October 2002 - Essentials
“I went back to work a new woman”. A hollywood smile in 1 hour

Date: 31st March 2002 - You Magazine, The Mail
With fab, flirty hair firmly attached, it was time to jazz up the other most important feature this season - the smile.

Date: March 2002 - Marie Claire
The hot goss on the Hollywood grapevine is that Catherine Zeta Jones and Julia Roberts owe their sensational smiles to the BriteSmile teeth whitening system.

Date: January 2002 - The Beauty Neurotics Guide - The White Choice
If you have discoloured teeth and £750 to spare, God has granted you a miracle.

Date: 22nd January 2002 - Evening Standard
The Colour of my smile wasn’t something that bothered me. Much. But I drink a good deal of coffee and red wine, and I felt that this stained my teeth and made me look, well, older.

Date: December 2001 - New Woman
"Pearly Queen" - Editor Sara Cremer goes all Hollywood and gets her teeth whitened.